Playable ads for mobile games

Shift attention.
Frame by frame.

A working slice of your game, running inside an ad unit. Not a trailer, not a mockup — the actual core loop, tuned for a three-second attention span and ready for AppLovin, Unity Ads, and every network in between.

Live playable

Puzzle

Hypercasual

Merge

Runner

Midcore RPG

Tower Defense

Racing

Simulation

Puzzle

Hypercasual

Merge

Runner

Midcore RPG

Tower Defense

Racing

Simulation

Why playable

You can’t A/B test a smell.

A perfume ad has to sell a feeling, because the product itself can’t cross the screen. Gameplay doesn’t have that problem. A playable is the one format where the ad is the product — same input, same feedback, same three seconds a player will get on day one. Users self-select before you pay for the install.

< 5MB

typical build size, network-ready

1 loop

isolated per build, no filler mechanics

0 fluff

between tap and payoff

Test drive

Three builds. Judge them like a player would.

Running live in this page, same engine and file size we ship to AppLovin, Meta, Google, TikTok, and Unity Ads. Pick a tab and play it straight through.

Match BlastPuzzle

Tap-to-match with an escalating goal bar. Built to answer one question: does the color/shape read at a glance on a 5-inch screen.

Lane RushRunner

One-thumb lane switching, obstacles ramp in speed every few seconds. Reflex-driven titles convert on this pattern more than any voiceover ever will.

Stack TowerHypercasual

Timing-based stacking, margin for error shrinks with every block. The genre’s oldest trick, still the fastest way to get a thumb moving.

How we work

Ideation and data, not guesswork.

01

Brief

We start with your game, your audience, and whatever campaign data you already have — creative that’s converting, creative that’s not, and why.

02

Ideate & build

Our team designs playable concepts around your game’s actual hook, not a generic template, and builds the strongest ones out.

03

Test & iterate

Variants launch across your networks with testing built in from the start, and we keep refining against the results that come back.

One studio, every network your UA team already buys on.

AppLovin, Unity Ads, Meta, Google Ads, and TikTok

Unity, native iOS/Android, and cross-platform SDK exports

Source files handed over — nothing locked behind our tooling

Let’s build one

Show, don’t tell.

Tell us about your game and the networks you’re running on. We’ll take it from there and come back with a playable worth testing.